Ealing Broadway shopping centre has teamed up with Age UK Ealing and Ealing Library to help send merry greetings to older members of Ealing over the festive season.
The shopping centre is inviting its visitors to collect a Christmas greeting card from a special ‘Merry Mailbox’, write a message and then post in in the box in Ealing Library.
Age UK Ealing will then collect the cards until 16 December and then distribute them to seniors across Ealing.
Andrew Rollings, centre director at Ealing Broadway, said: “While Christmas is the most wonderful time of the year for many of us, sadly for some in our community it can feel isolating. It’s our visitors who make Christmas so special for us here at Ealing Broadway, so we know we can count on them to spread some festive cheers for those who need it most.”
Reginald Parkinson, CEO of Age UK Ealing, added: “We know that over two million older people across the UK say they feel lonely at Christmas* and for many, it can often be the most isolating time of the year. That’s why we’re so pleased to partner with Ealing Broadway on the ‘Merry Mailbox’ initiative, to be able to share cards from people in the community with our members to help them feel more connected this Christmas.
