Ealing Council has launched a new housing strategy in response to growing pressure on the borough’s housing stock, with more than 7,000 families currently waiting for a secure council tenancy.
The long-term plan outlines ambitions to build thousands of genuinely affordable homes, improve housing quality and reduce inequality. It comes as the borough faces steep rises in population and demand, particularly among older residents and families needing larger homes.
The council says it needs nearly 28,000 new affordable homes over the next 15 years, with 70% offered at below-market rents.
Councillor Peter Mason, leader of Ealing Council, said: “We know that when it comes to building new homes, one size does not fit all, so we are adapting our approach.”
Councillor Mason added: “Our new housing strategy will allow us to respond to the different housing needs of each of the borough’s seven towns. It follows extensive consultation with residents and community groups last year – putting local people at the heart of our decision-making process.”
The plan includes commitments to support key workers, improve conditions for private renters and help older residents live independently. Licensing will continue to regulate the private rented sector, while the council also pledges to make homes safer and more climate-resilient.
Shital Manro, cabinet member for good growth and new housing, added: “This bold, innovative plan will help us build the homes our borough desperately needs. We already have one of the strongest home building records in London, and we will continue providing the genuinely affordable homes that our residents need, in communities full of pride, identity, and purpose.”
