Ealing Trailfinders “Just Do It” with Nike deal

Ealing Trailfinders and Trailfinders Women will wear Nike-branded kits from the 2026-27 rugby season after agreeing a new multi-year partnership with the global sportswear giant.

The deal will see the iconic Nike swoosh appear across the rugby club’s men’s and women’s playing and training wear, marking Nike’s return to professional club rugby in the UK through an official partnership with KitKing.

The first Nike kits are expected to be unveiled in summer 2026 as the club prepares for another campaign.

Ben Ward, managing director of Ealing Trailfinders, said the partnership reflected the club’s ambition and continued growth.

He said: “Nike is a quality, iconic brand that is synonymous with iconic athletes.

“Our drive to continuously move forward is reflected in a partnership like this – one that really elevates us to another level. We’re delighted to be leading the way in club rugby and joining the Nike family.”

The announcement comes during a strong season for the club, with the men’s side preparing to host a playoff semi-final tomorrow (23 May 2026), while the women’s team continue their push for a first-ever Premiership Women’s Rugby playoff place.

Dips Patel, CEO of KitKing, described it as a “hugely exciting time” for the club and its future development.

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